8 App Case Study | Slidesigma

Eight App

Artificial Intelligence & Machine Learning to Automate and simplify daily social interaction

The Client

8 App is a mobile application developed by Glue Apps that is built to automate and simplify daily social interaction between users. Established by startup co-founder and software executive Paul Clarke, 8 App uses Artificial Intelligence and Machine Learning technology to increase the efficiency of people’s lives. Whether it’s automatically translating any language in group chat to booking tickets and exchanging money, the 8 App is being developed to make people’s lives easier using mobile and technology. 8 App is still in the development phase, and has not been released to the public for download.

Project Components

WordPress Website Development
Marketing Presentations
Brand Identity
Fund Raising Presentations
Videography

N# of Pages

Time Frame

The Case

We were interested in the idea behind 8 App and really liked its concept and features. Since we are not developing the application, we relied on the design and features of the app itself to build and design the site. After several meetings with Paul during his stay in New York City, we got to know the man behind the app himself. Dedicated, forward-thinking and and all-around great person, Paul’s vision for the app was what we wanted to reflect on the site. It had to be informative and aesthetically pleasing, explaining how the different features of the app would work and finally, encouraging people to download the app to their mobile phones.

Result & Feedback

8 App was a project, not merely a website that came with a tremendous amount of collaboration and a continuous site feedback loop. We generated the brand identity for 8 App, designed its brand elements, created videos, mockups, and presentations to be used during investor meetings and for marketing purposes. The website was given a predominantly blue color scheme signifying communication, positivity, and efficiency and also paying homage to what the app does. Its purple undertones infer knowledge and wisdom, a nod to its Artificial Intelligence and Machine Learning core. The palette is a considered a symbolic representation of the different parts of the app. The 8 App website was developed with an emphasis on its informative role and its goal of encouraging people to download the app. 8 App aggregates over 1,000 apps, and the technologies the app used were all displayed and easy to navigate. We developed a unique call-to-action strategy that would encourage users to download the app, and we succeeded in the development of a simplified explanation of a complex and high-tech app.

eight User interaction responsive mockup

5.0

OVER ALL

The company knows what they’re doing. They’re professional and creative. They superseded our goals and expectations.

5.0

DEADLINE

They’re very responsive to our needs. If anything needs to be fixed, they do it immediately. They offer suggestions and they’re very open, communicative, and friendly.

5.0

SERVICE

The quality of their work is up to par. I think they do what they say they’ll do, and it’s creative, professional, and efficient.

5.0

ESTIMATE

They’re very comparable to other companies in their field.

5.0

NPS

They’re a great team with whom to work. They do great work and I’m happy to recommend them to others.

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Slide Sigma is a web design agency based in Brooklyn, New York, offering digital services that highlight your online presence, with an emphasis on web design and web development, app development marketing, branding, and Search Engine Optimization.

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